The open ledger
The RV rental marketplace that shows you the ledger.
Why this page exists
Glass accounting is a product decision, not a slogan.
Rental pricing usually asks for patience. A nightly rate draws you in, and the real figure assembles itself later, fee by fee, on the last screen before you pay. The pattern is common enough to have a name — drip pricing — and most travelers know it by feel, as fog.
PickRV runs the other direction. One pricing engine produces every number a renter or an owner sees, from the search card to the receipt, and this page puts that engine on the table. The listed price is the owner’s base with our markup already inside it. The service fee is flat, and printed before checkout. Tax is a statute reference — or it is labeled an estimate, in those words.
PickRV prices every booking with one engine: the listed price is the host’s base plus a 15% markup, renters pay a 10% service fee plus state tax, and both columns of the ledger reconcile to the cent.
The industry pattern
The fee fog, and what replaces it
One column is how a rental price typically reveals itself. The other is the same four-night Florida trip, priced by our checkout engine. No competitor is named — and no number is invented.
The fog · a typical checkout
A headline nightly rate draws the click. Then the figure grows:
The bars are deliberate: those figures are withheld until you are nearly done — which is why we cannot honestly print them, and why this page exists.
The ledger · the same trip
A worked example at Florida rates — 4 nights, every line priced before you commit:
the owner’s base plus the 15% markup, already inside
Fla. Stat. § 212.05 (state sales tax) · rates verified 2026-07-09
The proof
The full ledger, both sides of the money
A worked example at Florida rates. Not a live listing — a representative 4-night trip priced by the same cents engine that runs checkout. Flip it to the owner side: the same booking, re-read from the other end of the fold.
The ledger
A worked example at Florida rates
You pay
100% passes through to your host
Fla. Stat. § 212.05 (state sales tax) · rates verified 2026-07-09
Where it lands
100% of the base the host set — never deducted
The 15% markup on top of the host's base, plus the 10% service fee
Collected at checkout and passed on to the state
Card processing is passed through at cost — Stripe processes the payment; PickRV keeps no processing margin.
When money moves
- Free cancellation until
48h before pickup
- Trip start
- Trip end
- Deposit hold released
Your security deposit is released after the 48-hour post-trip review window, unless a damage claim is filed.
- Host payout
Released after the trip wraps up
- Reaches the host's bank
Typically 2-5 business days after release
Tax estimates shown are illustrative. Actual tax is calculated at checkout based on pickup jurisdiction and current rates. Every state reads differently — all 50 deal sheets run this same ledger at their own rates.
House rules
Six rails, running in the product today
Promises drift; rules that break a build do not. Each rail below is enforced in code right now — and each line beneath it says how it holds.
The seal is arithmetic
The emerald “Reconciled to the cent” mark is computed at the moment the page renders: both columns must sum to the identical integer, in cents. If they ever did not, the seal would simply not appear.
No exception path draws the seal by hand.
Taxes cite the statute
15 states carry the exact statute reference and the date the rate was last verified. The other 35 are labeled estimates until they earn their citation — an unverified rate can never borrow a cite.
Estimated lines always travel with the disclosure sentence.
Counters come from data
A host or rig count you read here is computed from the listings behind it, never typed into a page. A figure we cannot derive from the data does not appear.
Marketing numbers must match the database — that rule is written into the code review, not a style guide.
Urgency is never invented
No phantom shortages, no imaginary crowds circling your dates. An automated copy check reads every screen before release and rejects manufactured-urgency language outright.
That check has failed real builds. It stays.
Earnings claims wait for proof
We publish no typical-owner earnings figure, because we do not yet hold the completed-trip volume to prove one. Projections are labeled projections and carry their full disclosure.
The gate lifts only when verified trip data crosses the disclosure threshold.
Processing passes through at cost
Stripe processes every payment, and PickRV keeps no margin on processing. Card costs move through the ledger at cost, like the cleaning fee moves whole to the owner.
The plate above prints this sentence on every booking.
The other side of the fold
The same glass, owner side
You set your base price and keep 100% of it — PickRV adds a 15% markup on top to form the listed price. Renters pay a transparent 10% service fee at checkout, plus state tax.
Your payout is released after the trip wraps up, then typically reaches your linked bank account within 2-5 business days — the first payout can take longer while Stripe verifies your account.
Owner payout · the worked example above
$1,448.04
Base $1,353.04 + cleaning $95.00 — nothing deducted.
Take the ledger with you
Quote any number on this page. Each one is produced by the engine that prices checkout, and each has a page of its own where it can be checked again.